Shopify vs Etsy fees calculator

How this calculator works

The calculator covers Etsy’s transaction fee, payment processing, listing fee and Offsite Ads fee, and Shopify’s plan, apps, card fees and a marketing cost you choose as a share of sales. It shows monthly totals, the cost per order on each, and the order count above which Shopify costs less.

The steps

1. Etsy: 6.5% transaction fee on item plus shipping, 3% plus $0.25 processing, $0.20 listing, and an averaged Offsite Ads fee.
2. Shopify: the monthly plan and apps, plus the plan’s card rate and $0.30 per order, plus your marketing assumption.
3. Multiply each per-order cost by your orders and add Shopify’s fixed monthly costs.
4. The crossover is Shopify’s fixed monthly cost divided by how much cheaper each Shopify order is.

Assumptions

• Marketing for your own store is a placeholder share of sales. Etsy includes marketplace traffic in its fees.
• The same product sells at the same price on both.
• Fees follow the rates on our methodology page.
• Taxes, shipping and product costs are the same on both, so they are left out.

Two worked examples

Costs people forget

• Traffic. Etsy’s fees include access to its buyers. A standalone store needs its own traffic.
• Offsite Ads. On Etsy these fees apply to orders that come from its advertising.
• Apps. Shopify stores often add paid apps.
• Time to build. A store takes more setup time than an Etsy shop.
• Both at once. Many sellers use both. Costs then add up.
• Tax. Both platforms may require tax setup.

Frequently asked questions

Is Shopify cheaper than Etsy?

Above a certain volume it can be, depending on fees and your marketing. The calculator shows where.

What is the crossover?

The monthly orders at which Shopify’s total cost equals Etsy’s.

Why include marketing?

A store of your own has to find buyers, which costs money or time.

Does Etsy charge for shipping?

Fees apply to item plus shipping charged.

Which plan should I choose?

Basic suits low volume. Compare plans in the calculator.

Are the rates current?

Reviewed 10 November 2026. Confirm on each platform’s fee page.

Related calculators

• Etsy shop startup costListing, transaction and processing fees, plus what a sale earns after materials and postage.
• Shopify monthly costPlan, card fees, apps and domain, and what share of your sales they take.
• Print-on-demand startup costSamples, platform, ads and the orders you need each month to break even.
• E-commerce break-evenHow many orders a month you need to cover fixed costs and a profit target.
• Guide: Shopify vs Etsy: which costs less at different sales volumes?Fee tables for ten to a thousand orders a month, and where the two cross.

StartupCostLab provides estimates for planning only. Results depend on the numbers you enter and on fees that platforms change. This is not financial, tax or legal advice. Fee data last reviewed 10 November 2026; confirm current prices on each provider’s own site before you spend money.